Posts

Showing posts with the label cuny

Media entrepreneurship takes hold at universities

Image
Journalism professors are adapting to the realities of a historically tough job market. Their graduates are struggling to find stable work in an industry whose biggest players have been cutting staff for a decade. So universities are teaching new skills -- multimedia production, community management, data management and visualization, among others -- as well as the traditional reporting, writing, and audivisual production skills. They are also finding new business models . While the traditional media companies are hamstrung by mountains of debt and declining revenue, universities are stepping up to innovate and create new forms of journalism for the digital age. A Facebook group for those interested in teaching media innovation and entrepreneurship has reached 800 members . And the City University of New York's Graduate School of Journalism is about to hold its third summit for educators in this growing field on July 15. Jeff Jarvis and Jeremy Caplan have been leaders in thi...

Universities are driving innovation in media

Image
The true role of universities has always been the improvement of society. Developing leaders is a key part of that. The scholars of universities immerse themselves in the values, ethics, culture, and history of a society and then communicate it to the students. Those of us in the humanities tend to think of innovation as something that happens outside, in the world of business, especially in the digital world. However, courses in innovation and entrepreneurship have started to take hold in schools of communication. Versi�n en espa�ol Beyond commercialization For academics, who seek knowledge for its own sake, there is something slightly perverse or unclean in considering their work from the point of view of its application in the business world. But innovation goes far beyond mere monetization. Read more �