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It takes a village to identify false news

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Filloux: A credibility scorecard Liberal democracies are being tested around the world by the rapid diffusion of misleading or false information designed to influence voters. It has happened in France , Catalonia , the U.K. , and, of course, the U.S. Many have proposed--for example, the World Economic Forum --that two of the most powerful vehicles for spreading information, Facebook and Google, should be responsible for filtering out material that is demonstrably false or misleading. Versi�n en espa�ol. But it turns out that this is not easy to do. False information is often irresistibly appealing and moves too fast to be stopped. Why we're Still in the Dark about Facebook's Fight Against Fake News -- Mother Jones Nine experts offer opinions on how to fix Facebook -- New York Times Not an editor, but a scorecard What's more, it is hard to define false news in a way that can be automated by algorithms. Journalist and media consultant Frederic Filloux has developed the News...

Reader loyalty gains strength as a news metric

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Michael McCutcheon of Mic.com As the publisher of a business newspaper in Baltimore, I used to tell advertisers confidently that no other news medium could duplicate our audience of CEOs, business owners, and high-income decision makers. First Yahoo Finance undermined us. With their user database, they could deliver advertisers the same people who were reading our newspaper, plus many with that profile who were not. (Versi�n en espa�ol) Now social networks like Facebook are using their data to do the same thing. They can promise to deliver that same targeted audience a lot cheaper. This is bad news for news publishers, especially since they have become more dependent on Facebook and other social networks for their Internet traffic. Publishers have a harder time establishing the value of their brand to advertisers. Pew Research reported in 2014 that 30 percent of U.S. adults get news from Facebook. That percentage has been growing, and other social networks, such as LinkedIn , are tr...