WhatsApp, Instagram top classroom distractions
If I am not careful, my cellphone will wake me up in the wee hours with buzzes or pings to let me know that news organizations and family members on the other side of the world, in different time zones, are trying to get my attention. Is it too dramatic to say that "there is a global war" for our attention? I don't think so. Last year I did a little experiment with students in my Media Economics course . Each of them was asked to keep track of how many notifications or alerts they received on their phones or computers during a 45-minute lecture. The average was about 15 alerts, or one every three minutes. WhatsApp, Instagram, Facebook, and Snapchat were the chief distractions. For a professor leading a class, these alerts could be considered competition. (At left, Christian Zibreg tells how to remove distracting messages from the locked screen.) The distraction industry The competition for user attention has never been greater, and every news site and app is fin...