Investor sees 'great returns' from new digital media
Vucinic, photo by Ted.com Many media investors see disaster everywhere they look, as traditional media lose audience, revenues, and relevance. Sasa Vucinic, co-founder and co-managing director of North Base Media , sees great investment opportunities, especially in developing markets, such as Central Europe, Asia-Pacific, and Latin America. "We invest in serious digital-only media oriented toward the younger audience that can disrupt their markets. And we think it�s a phenomenal business that will bring great financial returns." Vucinic, who began his journalism career in Serbia, has been a crusader for media organizations that tell the truth about corrupt, oppressive regimes. I reached him via Skype in South Korea, where he was looking at investment opportunities. I wanted to ask him about social purpose investing , where investors direct their money toward organizations that not only give a financial return but also have a positive impact on society. Versi�n en ...